The significant influence of digital technologies on everyday and professional life, the need for high-quality distance learning, the desire to modernize the ways of providing education are the crucial factors to find ways of cooperation between universities and enterprises specializing in modern IT and PR technologies.

On September 20, 2023, the Sumy National Agrarian University concluded a Memorandum of Cooperation with the Private Joint-Stock Company “VF Ukraine”.

The meeting began with a welcome speech of the Rector of Sumy National Agrarian University Volodymyr LADYKA, who told about challenges the university faced during the pandemic and full-scale invasion. In addition, he told the audience about the new e-SNAU mobile application, which allows students to see their documents, timetable etc. Currently, the development is at the final stage, but young people have already received their data for entering the system. Volodymyr LADYKA also told about distance learning of foreign students:

“We are currently finalizing the study model for Chinese students. 1,200 people will study with us remotely. The main challenge, in addition to the application of IT technologies, is the language, because not many people in China are good at English language.”

The Rector of SNAU noted that the main goal of our university’s cooperation with the “VF Ukraine” society is to advertise the institution for a successful admission campaign in 2024.

“We have already started working with college graduates to encourage them to enter our educational institution. We created a PR video to interest young people. Within the framework of cooperation with the “VF Ukraine” society, we focus our attention on school graduates in our region and Ukraine,” – Volodymyr LADYKA said.

Among the representatives of PJSC “Vodafone Ukraine” present during the signing of the Memorandum were Andrii BOLSHAKOV, Deputy General Director for Regional Cooperation, Serhii TERZI, Head of the Sales Department of the Eastern Business Market, Nataliia LIAPOSHCHENKO, an expert in corporate sales, and Ihor BULHAKOV, Head of the Department for Managing Special risks.

Andrii BOLSHAKOV, Deputy General Director for Regional Cooperation of PJSC “Vodafone Ukraine”, shared his experience of cooperation with enterprises. The specialist suggested creating a PR campaign for school graduates. Nataliia LIAPOSHCHENKO, an expert in corporate sales of PJSC “Vodafone Ukraine”, took the initiative to conduct lectures implementing the latest technologies and artificial intelligence in the educational process.

Representatives of PJSC “Vodafone Ukraine” spoke about the importance of developing cooperation between the enterprise and agrarian business, which directly uses the latest technologies in its work. The Rector of SNAU Volodymyr LADYKA expressed his opinion about the possibility of creating a “bridge” between the partners of our university, who work in agricultural sector, and PJSC “VF Ukraine”.

Ihor KOVALENKO, Vice-Rector for Academic and Educational Work of SNAU, invited representatives of PJSC “VF Ukraine” to become stakeholders of our educational institution.

The memorandum between Sumy National Agrarian University and Private Joint Stock Company “Vodafone Ukraine” was successfully signed. Through a joint discussion, those present identified the main goals of cooperation: the development of promising technologies – IoT, Cloud Solutions, Big Data, AI and the promotion of the development of national education and the scientific potential of the country through joint scientific works, as well as the integration of knowledge and expertise in the curriculum of students of specialties 126 “Information Systems and Technologies”, 073 “Management”, “Administrative management”, 075 “Marketing”, 101 “Ecology”, 201 “Agronomy”, “Agroengineering”, “Power Engineering, Electrical Engineering and Electromechanics”.